Dylan Mulvaney, the comedic transgender influencer, has taken the internet by storm with her popular TikTok series “365 Days of Girlhood.” This year, she’s not only captivated millions of viewers but also found her name on Forbes magazine’s prestigious “30 Under 30” list in the Social Media category.
With an impressive following of 10.4 million on TikTok, Mulvaney’s journey into the limelight was driven by a desire to share her transition and connect with her audience. Her series, initially meant to be lighthearted, evolved into a profound and relatable narrative of her first year of transition.
Reflecting on her journey, Mulvaney shared, “Over this last year, I found a lot of vulnerability and depth that I didn’t even know was there, and it’s been really beautiful and also hard at times. But I don’t regret anything.”
Forbes, recognizing Mulvaney’s influence and impact, estimates her earnings this year at a staggering $2 million. She has also secured partnerships with renowned brands like Nike and MAC cosmetics. However, it was her partnership with Bud Light that garnered significant attention.
Mulvaney faced a wave of harassment and transphobia both online and offline after Bud Light paid her to feature a custom beer can with her face. The controversy led to calls for a boycott of Bud Light’s parent company, Anheuser-Busch. Mulvaney’s experience highlighted the importance of brands standing by LGBTQ+ individuals they collaborate with.
In her “30 Under 30” interview, Mulvaney emphasized the need for open communication between brands and content creators, especially when working with trans talent. She urged brands to watch content, understand their values, and advocate for inclusivity beyond marketing efforts.
Despite the challenges she has faced, Mulvaney remains determined to maintain her innocence and excitement about life. She also stressed the importance of action and allyship in combating anti-trans legislation and transphobia.
Mulvaney’s journey from TikTok sensation to Forbes’ “30 Under 30” list is a testament to the power of authenticity and resilience in the LGBTQ+ community and the broader world of social media.