JoJo Siwa recently stirred the pop music scene by declaring herself the “CEO of gay pop,” a term that sparked immediate online debate and confusion about her role in the genre’s creation. In a clarifying moment, Siwa stated she did not invent gay pop but hopes to be a leading figure in promoting it. The genre, described by Siwa as akin to K-pop but centered around LGBTQ themes, aims to create a more inclusive space in the music industry.
During an interview with Billboard, the 20-year-old pop sensation discussed her vision for gay pop, emphasizing her desire to highlight and expand the genre beyond its current boundaries. Siwa’s comments come on the heels of her new release, “Karma,” a track she proudly categorizes within gay pop. The song, along with Siwa’s outspoken identity as a member of the LGBTQ community, underscores her commitment to blending pop music with advocacy.
However, the reception to Siwa’s initial comments was mixed, with some critics quick to scrutinize her claim to a leadership role in the genre. Addressing the backlash, Siwa clarified that her aim was not to take credit for the genre’s origin but to champion its growth and mainstream acceptance. She acknowledges pioneers like Betty Who, Madonna, and others who have also contributed significantly to the LGBTQ musical narrative.
Siwa’s stance reflects a broader movement within the music industry to recognize and categorize works that resonate specifically with LGBTQ experiences. Her efforts to clarify her position illustrate the complexities and sensitivities involved in cultural representation and leadership within the arts. As Siwa continues to navigate her career, her influence on gay pop remains a testament to her role as both a pop icon and a vocal advocate for the LGBTQ community.
The Future of ‘Gay Pop’
Looking forward, Siwa’s journey with gay pop is poised to influence upcoming artists and the music industry at large. With her platform, Siwa not only crafts hits but also molds perceptions, championing a genre that celebrates diversity and inclusion. As the self-proclaimed CEO of gay pop, Siwa’s career will likely continue to intersect with her advocacy, shaping how music serves as a voice for the underrepresented.