In a vibrant crescendo of creativity and self-expression, the annual Head in the Clouds music festival returned to Los Angeles for its fifth consecutive year. From August 5-6, the sprawling grounds of Brookside at the Rose Bowl played host to an extravaganza that seamlessly wove together the threads of music, gastronomy, and fashion.
Steered by 88rising, a trailblazing music label celebrated for its spotlight on exceptional Asian American and Asian artists, the Head in the Clouds festival has expanded its reach over the years. This effervescent celebration now graces multiple global cities, from the bustling streets of New York to the vibrant landscapes of Manila and Jakarta. Yet, it all germinated in the City of Angels back in 2018.
Under the scorching August sun, an unwavering tide of fans flocked to the festival grounds, driven not only by the promise of spellbinding musical performances but also the allure of unfettered visual self-expression. Among the lineup of stellar artists, including luminaries like Rina Sawayama, XG, Niki, and Yaosobi, the beats reverberated beyond just the auditory senses. The audience’s vibrant ensembles, a medley of audaciousness and allure, were a testament to the exuberance of festival culture.
Photographer Claudia Ermac’s lens captured this dynamic interplay between sound and style, freezing moments of unbridled joy and artistic liberation. The photos not only encapsulate the vivacity of the performances but also the kaleidoscope of identities and orientations that found their canvas in this jubilant space.
In a world where music often acts as a unifying force, Head in the Clouds 2023 stood as a living testament to its transcendental power. This was not just a festival; it was a chorus of voices and a parade of visual stories, celebrating the spirit of a diverse and vibrant community.
For enthusiasts seeking more about 88rising, the creative powerhouse behind this extravaganza, a wealth of information awaits on their official website. Additionally, their Instagram account offers a sneak peek into the electric energy that defines both the label and the festival.