The latest ad for Fenty Parfum features the widely popular TikTok power couple, Pierre Boo and Nicky Champa. The ad showcases the fragrance as having a genderless and spicy scent, set against the beautiful backdrop of Paris, France, Champa’s birthplace.
The couple, who have a combined 26.4 million followers on TikTok, expressed their excitement for the campaign in an Instagram post, saying, “So honored to be a part of this campaign for Fenty Eau de Parfum Fragrance in a city so incredibly special to me.”
Their appearance in the Fenty Parfum ad marks a major milestone in the couple’s careers and is a testament to the growing representation and success of LGBTQ+ individuals in the media and advertising industry. Boo and Champa, who were married in secret in 2022, have been inspiring and empowering their followers with their love and activism, making them the perfect ambassadors for the genderless fragrance.